SmartWayMarketing.Com

Chances are you know this man. He has been a great success for many years on the internet.

Do you love to learn? I mean, really learn exciting ways to use the internet to grow your business or build an income by watching marketing tutorial videos.

This 1st marketing video is just 5 minutes and it’s free!!!

Watch this now!

As a small business consultant, I have worked with hundreds of good people who really struggle with getting things done.

Most of them are always busy doing things that are important and maybe not so important.

We have all used “to do lists” and possibly been to seminars teaching us time management skills and other effective tricks.
For the small business owner in particular, everything seems like it needs done today and even if you get a good bit done, was it the best use of our time?

When it comes to getting your business on the internet, your website has many components. You have design your site or choose a designer, you need good copy, pictures taken of products and uploaded, you need autoresponders if you want to have an automatic ongoing relationship with those who visit your site and you need someone concentrating on traffic, getting prospects to your site.
And that’s not everything but you get the point.

Here is what I discovered.

Most good things in life are simple and this no different. We have been told in many ways that we can’t do two things well at the same time. Some people would argue with that claiming to multi-taskers and there are some things you can do at the same time but when it comes to important elements of you business, doing one thing at a time is the best way to go.

So, here is what to do.

Pick the very first thing that is needed get the job done. In other words, stay in the order that is needed to move to the immediate next step. Even if you like doing another step more or it is easier, resist the urge to jump ahead.
Sounds simple and it is when you put the order down on paper but sticking with it is where you will have to have the discipline.
Every time you are working on something, ask yourself if you are working out of order or in order.
It’s not a secret and it’s not new but it is common sense when you think about it. You can do it, I know you can and watch your projects get done it record time!

I look forward to hearing about your success.

A Beginner’s Guide to
Local Search Marketing

I don’t know about you, but I haven’t used a phonebook in over two years. I feel a slight twinge of guilt when the new one shows up on my doorstep, because I know it’s making a short trip from my front porch to the recycling bin. I started performing my searches for local goods and services online ages ago, and I haven’t looked back since.

It seems I’m not the only one. Recent studies indicate that print Yellow Pages will be all but defunct in the next four years. The myriad of local business information available on the Internet and the bevy of options you can use to find that information have made it easier, faster, and more convenient than flipping through that bulky yellow book.

What does this mean to you as a local business owner? Well, if you haven’t taken the time to list your business online, your competitors may be leaving you in the dust.

Whether you run a restaurant, auto body shop, pet grooming service, or landscaping company, taking the steps below to position your business in front of local customers will make a big difference to your bottom line.

The Anatomy of a Local Business Listing
There are certain elements of your online listing that will be similar across the board - in a local search engine, Internet Yellow Pages site, or customer review site. Not just limited to your company name, address, and phone number, online local business listings allow you to display a ton of information about your business - for free! I’m always amazed when I see bare bones listings that aren’t taking full advantage of this opportunity for free advertising, but it happens fairly often. Below is just a sample of the information you are usually allowed to display:

Company Name
Address
Phone Number
Fax Number
URL
E-Mail Address
Short Description of Business
Services, Products, and Brands Offered
Specialties and Amenities
Payment Options
Hours of Operation
Logo
Photos
User Reviews
Wow!

Right about now you might be saying, “But my local business listing only has my name, address, and phone number. What do I do? “The more information you can include with your listing, the more likely it is that you’ll attract a targeted customer. So let me show you the sites you need to visit to include more information.

Internet Yellow Pages
The most logical places for many people to start looking for local goods and services are the Internet Yellow Pages sites. If you are brand-new to updating and optimizing your company’s local listings, begin with these.

Just like the print Yellow Pages, the Internet Yellow Pages will automatically have a basic listing for your company. (It’s up to you to make the listing pop and really work to drive customers from their computer screens to your storefront.) And in addition to your free listing, many Internet Yellow Pages sites offer advertising and fee-based enhanced feature options.

Some of the most popular Internet Yellow Pages sites for you to start with are:

YellowPages.com
SuperPages.com
YellowBook.com
Local.com
Upon locating your listing, you may be surprised to find that it contains information that you didn’t provide. This is because customers, too, are allowed to update and add to the listings - all the more reason to take action to make sure your information is correct.

Local Search Engines
It didn’t take long for the major search engines to get in on the local scene. Each of them has a local version. Google has Google Maps, Yahoo has Yahoo Local, and Ask has AskCity.

They all have impressive features. But because of my unhealthy obsession with all things Google, and to give you a head start on the most market share, I’ll talk about Google Maps here.

As with the Internet Yellow Pages, your business will likely already have a listing in Google Maps. You can spice up that listing from Google’s Local Business Center. To edit your listing, Google requires you to “claim” your business first. So they send a postcard to the mailing address listed with a special PIN (personal identification number) that you will use. Naturally, this takes a few days. Once claimed, however, you can edit your listing to your heart’s content.

Your local business listing on Google allows for all the information listed above. Google also pulls a lot of user reviews from customer review sites (which I’ll explain in a moment). Additionally, Google offers a couple of really cool features that you simply must take advantage of:

1. Coupons. You can create a special offer coupon right alongside your listing and update it as often as you want. This is a great way to encourage people to visit your store.

2. Video (a feature that has been added fairly recently). That’s right. You can add a video that you’ve posted on YouTube to your Google Maps listing. How cool is that? Think of the possibilities! You could shoot a short commercial, record testimonials from happy customers, or even shoot footage of your clean restaurant teeming with enthusiastic diners.

Once you’ve perfected your listing on Google Maps, you can promote it through Google AdWords and target a particular region, city, or even neighborhood. For more information, and to get started, go to Maps.Google.com or Google.com/local/add.

Customer Review Websites
Customer review sites are arguably the most important of the three local search areas, because the content is user-generated. And, like I mentioned above, Google (and other local search engines) pulls customer reviews from these websites to display on your listing. So it’s important to be aware of what people are saying about your business.

Get a little PR for your business by encouraging your happy customers to post positive reviews of your company and its services. You can also benefit from monitoring any unfavorable reviews about you on these sites to see where you can make improvements.

Popular customer review sites include:

Yelp.com
InsiderPages.com
CitySearch.com
JudysBook.com
There are even specialized customer review sites like AngiesList.com for home improvement and MenuPages.com for restaurants.

A Quick Word About Mobile Search
Mobile search is usually mentioned in tandem with local search. After all, people are usually on the road when they are looking for things like food, gas, lodging, or the nearest pet store. The good news is that if you do the work to enhance your listings on all the sites mentioned in this article, you will be more than covered in the mobile search arena. Most, if not all, of the local search engines and Internet Yellow Pages have special mobile versions that are readable on mobile phones and other handhelds - including the ever-popular iPhone.

So get to work on your listings on Internet Yellow Pages sites, local search engines, and customer review sites. You’ll soon see a big improvement in your business - whether you run a one-person dog walking service or a local pizza franchise. And when delivery of that big, bulky print phonebook finally comes to a grinding halt, your business won’t miss a beat.

Contributed by Alexis Siemon
Guest Contributor
THE TOTAL PACKAGE™

Alexis Siemon is the Search Engine Marketing Specialist for [1] Early to Rise (www.earlytorise.com). Early to Rise is a free, daily, online newsletter full of useful ideas about marketing, business building, investing, natural health, and much more.

Designers think it’s the design.

Accountants think it’s their numbers.

Traffic masters think it’s volume of traffic.

But what really matters is you WORDS

Yep, the copy!!

If you can’t excite the reader nothing really matters.

Let’s Do A Little Test

Here are 3 possible headlines. Quickly pick the one that catches you most.

US Bank offers many convenient services

“Money Secret Exposed That Shows How Homeowners Use Banks Money To Pay Off Private Homes Fast”

Do you see a difference? Even the better of the 3 could be greatly improved upon. They were written in 30 seconds. And you will always need to make sure your copy complies with all regulations.

Practice and work with what is within your personality. The headline should be what you spend most of your time on, then write the rest of the copy.

Shoot for 20 possible headlines then ask around and see which is the winner. It’s fun and is good for your business.

Good luck!!

What Are Marketing Tutorials?

When I was a kid I got sick and had to have a tutor come to the house and tutor me for a whole year. One of the things I liked about it was the fact that I only had to get taught exactly what I should be learning and then the tutor left. It really didn’t take that long to learn what I had to know for that school year.

What if we could have a marketing tutorial program that gave us exactly what we need, and only what we need to increase our income in a dramatic fashion by someone who has done it and done it BIG TIME?

Do you know anyone you could get real answers from that can generate $50,000,000 in sales in one year on the internet?

Would you like to see first hand video marketing tutorials that can get you as big a piece of the huge market as you want?

Watch this quick free marketing video tutorial introduction and see what I mean. You may not be able to sleep tonight!!

Who do you know that could be a marketing tutor to you that has perfected tutorials for marketing that walks you step by step down the line to actual financial success.

To be able to live the life you always wanted to.

I personally have been mentored all my life by men and women smarter than me.

Many businesses would have been more successful if they would have had marketing tutorials to guide them through their journey of growing their business. The ball really gets dropped when in comes to marketing. Having great products and being nice people is just not enough.

So, if you are really wanting to learn how to move into the level of success you want, check out one of the best places you will ever learn from if you are looking for marketing tutorials that explains exactly what has been the missing link for good folks that have not reached their potential.
Go here to learn more. Marketing Tutorials

How often do you think about focus?

I mean really think about it. I am told that some baseball players can see the threads of the ball at 90 miles per hour as it comes toward the plate.

Now that’s focus. Or how about a shooter or a golfer? They simply do not let themselves get distracted. Thet can’t afford to.

What about you?

Do you treat your business in a focused manner? Or do you pull out the shotgun and see what you will hit each day?

There is no good arguments saying that focus is hocus pocus but there is plenty of evidence that it helps.

Now comes the work.

What can you focus on in your business? I mean today. What is the one thing that is very important, infact the most important task you need to work on or complete?

Write it down. Go ahead, stop reading and write it down.Now tell someone your goal and ask them to check up on you at the end ofthe day.

Do you see how this will improve your effectiveness big time?

I have never seen it not work. Will you do it? Of course you will. You are a winner and that means you get things done.

So now you know the simple steps and how focusing on focus is one of the keys to your success

I just found this awesome website that is currently offering a total of 17 In-Depth Internet Business video training courses …

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But you gotta hurry … this training goes WAY BEYOND what you can usually expect.

And they may start charging for membership at anytime!

Get Free Videos Here

Talk to you later …

Austin Helsel

Do you give Sales Presentations?

Today I was working with some clients who can do a very good sales presentation but are not able to close many sales.

Here is the tip

The problem is not your presentation, there is a very good chance you are not asking enough upfront questions to make sure that when you do your sales presentation, that it addresses what there needs and or wants really are.

I usually ask for 3-5 good reasons why they are looking for something different than what they have now. I put some work into this.

When I get my answers from them……

Who Is Really Selling Who?

That’s correct, they are assisting me in the sale.

Make the sale easy on you and let them be a big part of it.

Now get out there and close some business!!!